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Kevin J. Rogers's avatar

"Of course, money always talks, and they’re not always successful with this recruiting pitch. But it’s clear that part of their cultural transformation has been to help ease this burden on the players and keep these families connected as much as possible in what is can otherwise be a long time away from one another."

Don't underestimate the importance of this. I was part of a corporate review project on recruitment and retention which revealed a simple truth: people want to belong. (Yes, I know that's not exactly an Earth-shattering revelation. 😆)

If you pit two organizations against each other with the exact same compensation packages, people will go for the organization where they feel more cared for, cared about and respected almost every time. The one exception we found was geographic; sometimes it's a matter of favoring one location over another.

But it goes beyond just making people feel that way. Actually living it matters. It has to be genuine. It needs to be woven throughout the organization's DNA and not just a show. And the atmosphere needs to be pursued intentionally and nurtured consistently.

If that's what we're doing (and by all indications, that's EXACTLY what we're doing), it's going to be a tremendous advantage going forward. Not to mention, it's just the right thing to do.

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Ed Pierson's avatar

I believe Alex Cohen has a great deal to do with the culture change. Seeing her out front, as opposed to hidden, makes a difference.

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